A Tech.co analysis of logistics industry sentiment reveals a sharp decline in positive attitudes toward AI — with the share of fleet professionals holding a favorable view dropping from 30% to 11% in just six months. The research points to a consistent pattern: AI implementations that lack proper integration, generate dashboards without actionable outcomes, or operate in silos tend to erode trust rather than build it.
The findings reinforce a perspective Elemica has long held on where AI delivers real value in supply chain. As Arun Samuga, Chief Innovation Officer at Elemica, notes in the article, the shift is toward AI that improves how teams respond — keeping humans in the decision loop — rather than attempting to fully automate judgment. Use cases like expediting delayed shipments, flagging inbound material risks, and accelerating supplier onboarding represent the kind of targeted, workflow-integrated AI that moves the needle without creating new friction.
